10 August 2015 | 8 Comments
The one other promo card we made for a reviewer was for Forrest at Bower’s Board Game Corner. Forrest was our one of our featured reviewers for Between Two Cities, and he was preparing for a Kickstarter campaign for his YouTube channel.
It was a little too late to add the card to the Between Two Cities card sheet, and Forrest only needed 30 or so cards. So I turned to our friends at Print & Play Productions to see if they could print up just a few sheets of cards with a similar cardstock to the ivorycore Panda uses. We were in luck.
There aren’t any character cards in Between Two Cities, but we did have a fun set of seating randomizer cards. They’re not necessary to the game play, but it gives players a way to mix up their seating positions and perhaps have a laugh (or even learn something about each other) while doing so. I designed a card that would fit the personality of Bower’s Board Game Corner:
For you reviewers out there, there are two commonalities I want to point out about the three examples I gave:
- All three of these media creators (Rodney isn’t a reviewer) have friendly relationships with me. We’ve corresponded and worked together several times. That doesn’t mean that they like every game I’ve made–the important part is that we had existing relationships in place well before they asked me to put my resources towards a promo card for them.
- All three of these media creators contacted me well in advance of their campaigns. These weren’t rush jobs. I was able to plan ahead with my artist and designer, and in the case of Joel and Rodney, I was able to incorporate the cards into a full print run of the corresponding game.
As I mentioned, I’ve barely dipped my toes into the waters of promo components, so I’m sure other creators out there know more than I do. If you have experience with it or want to share your thoughts on these types of items, I’d love to hear your ideas in the comments.
Also, if you like replying to surveys about crowdfunding, a researcher recently contacted me with this link.