Blog

Review Embargos, Quality vs Price, and Other Tapestry-Inspired Topics

27 August 2019 | 37 Comments

I spent this past weekend at an out-of-town wedding in rural Virginia, which severely limited my internet access (though I was able to chime in on rare occasions when I was sitting next to the wi-fi hotspot). When I returned, I learned about some Tapestry-related conversations that I thought I might address all in one […]

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2 Final Crowdfunding Videos

22 August 2019 | 2 Comments

Today I have the final 2 videos to share from my Dice Tower crowdfunding videos. The first is about how to garner attention for your product when you actually release it to the world, and the second is about rebooting after an unsuccessful campaign. You can find the previous videos on this website or mixed in with my […]

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10 Details to Include When Inviting a Specific Person to Your Convention or Event

19 August 2019 | 4 Comments

Okay, this is going to be a super niche post. It’s geared towards convention/event coordinators, which is already a small group, and it’s about special attendees and guests of honor, an even smaller group. If you don’t fall into either of those categories, hopefully there’s still a useful takeaway below. There was a time when I received […]

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A Different Type of Project Video: Stopmotion

15 August 2019 | 22 Comments

If you’ve been reading my daily Tapestry design diary posts, you’re already familiar with the aesthetic of the game. I worked with illustrator Andrew Bosley and sculptor Rom Brown to create this mostly-realistic-yet-slightly-whimsical style, largely inspired from the start by the fact that Rom sculpts miniatures out of clay by hand. Due to this style, […]

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Can You Commit Fully to Both a Business and a Significant Other?

12 August 2019 | 31 Comments

I’ve run Stonemaier Games for the last 7+ years (full time since December 2013). During that time, I’ve never had a girlfriend. Until this summer. I’ve talked about my relationship priorities a bit on my personal blog and Facebook Live, but here’s the rough idea: When I started focusing on my company, I was still […]

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A Brief History of Stonemaier Games

8 August 2019 | 8 Comments

While preparing for my announcement of our 9th game, Tapestry, I realized something: If someone discovered Stonemaier Games for the first time today, they unless they did an extensive amount of research, they would know almost nothing about how my company started or how it’s evolved over the last 8 years. People discover new hobbies, […]

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Teasing Information Before a Big Announcement (KS Lesson #270)

5 August 2019 | 7 Comments

Over the last few days, I’ve been teasing images on Instagram for our August 7 announcement. I’ve had fun with it, and the response has been good, so I thought I’d talk today about this strategy and methods used by other companies. First, some quick context about the current Stonemaier Games strategy for announcing and […]

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9 Observations from Not Attending Gen Con 2019

1 August 2019 | 12 Comments

Typically I would write a blog post about Gen Con, the largest tabletop game convention in the US, after the convention (like this one from 2018). But for the first time in 7 years, I’m not there. Why? Well, it’s an experiment. Some of you longtime readers have encouraged me to delegate more, so instead […]

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The Cost of Doing Business (KS Lesson #269)

29 July 2019 | 24 Comments

What would you do if you received the following email? “Hey, I recently ordered a game from your website, and it shipped a few days ago. Unfortunately, I entered the wrong address, and it will either be delivered to a place I can’t get it or returned to you. What should I do?” This is […]

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Running a Business from the Road

25 July 2019 | 14 Comments

Ever since I started running Stonemaier Games as my full-time job in December 2013, I’ve spent nearly every day (7 days a week) in my home office. In my 20s, I loved traveling. My goal was to visit somewhere different and exotic every year–I have so many great memories from those trips. But as soon […]

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