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The Dark and Light Side of FREE

4 October 2018 | 36 Comments

Last week, a great local burger place in St. Louis shared the news that they would be giving away 1,000 burgers for free to celebrate the 150th episode of a TV show called Bob’s Burgers. Several people–perhaps knowing how much I like Hi-Pointe Drive-In, sent me the story. As a result, here’s what the line […]

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3 Crowdfunding Videos About Empathy, Final Week Prep, and Retailers

1 October 2018 | 5 Comments

Today I have a few videos to share from my Dice Tower crowdfunding series. These short videos summarize the key points from my blog about the power of practicing empathy, a checklist of things to do the week before your project launches, and what retailers want from your campaign. You can find the previous videos on […]

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Gift Commerce and the Stonemaier Games Gift Guide

27 September 2018 | 35 Comments

I recently realized that Stonemaier Games has no strategy for gift commerce. I’d like to change that. Gift commerce (or retail gifting) is the idea that a significant number of purchases people make are gifts. In fact, one source I found claims that “The average consumer buys more than 20 gifts each year across various […]

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Design Day 2018

24 September 2018 | 16 Comments

This weekend, Stonemaier Games hosted its fifth annual Design Day. On Saturday, various hosts in St. Louis (myself and a few others) held day-long game days at our homes. On Sunday, the Design Day itself featured designers, playtesters, and gamers from St. Louis and around the country for 10 hours of playtesting and gaming at […]

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Everything I’ve Learned as a YouTuber

20 September 2018 | 21 Comments

I opened a YouTube account 9 years ago so I could post a silly video of my cat. 4 years later I started using YouTube for Stonemaier Games, posting the occasional how-to-play or preview video for our Kickstarter projects. But my YouTube channel really didn’t begin until 4 years ago–more on that in a moment. […]

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Artist Contracts and Stonemaier Games

17 September 2018 | 31 Comments

Stonemaier Games would not be where it is today were it not for the the artists who have brought out games to life. Beth Sobel, Jacqui Davis, Jakub Rozalski, Mr Cuddington…and that’s just the tip of the iceberg. We’ve contracted dozens of artists for illustrations and sculpts big and small, and I’m fortunate to have […]

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You Are Soliciting My Advice?

13 September 2018 | 30 Comments

One week ago, I posted an article titled, “I Am Soliciting Your Advice.” In it I talked about that we can all be more aware of how often we give unsolicited advice and ways–when invited–to give advice that people might actually hear. I ended the post with an open invitation for anyone to give me […]

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3 Fascinating Strategies by Recent Crowdfunding Projects

10 September 2018 | 3 Comments

In this series, I highlight some of the interesting choices made by creators regarding their project’s reward levels, stretch goals, and overall campaign design (the projects themselves, not the content or product). This isn’t an endorsement or promotion. Nanty Narking I love creative twists on stretch goals, and the creators of the Nanty Narking project have gone so far […]

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I Am Soliciting Your Advice

6 September 2018 | 64 Comments

I get a lot of unsolicited advice. I’m grateful that people around the world are willing to spend their time giving me unsolicited advice. I’m glad that they care, and in most cases, the advice comes from a good place. I understand that giving advice feels good. But, to be honest, there are times when […]

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