The Current State of Early Birds and KS Exclusives (2017)

The age-old question lives on: Will your crowdfunding campaign–and your business–be more successful if you offer early bird rewards and backer-only exclusives? In the past I’ve talked about these topics both from an idealogical perspective: Is it right to treat some backers better than others? Is it right to exclude people instead of seeking ways … Continue reading The Current State of Early Birds and KS Exclusives (2017)