Yesterday was Mother’s Day, so today I thought I’d share a few lessons my mom has taught me over the years that I’ve applied to Stonemaier Games. Thank you, Mom! Go off recipe after you understand the dish: I love my mom’s cooking, and I often call her when I’m experimenting with a dish I […]
In the various areas of your life in which you are a leader, what drives you? In the comments of a recent post, alert reader Valerie introduced me to the concept of character-driven leadership. The idea is for leaders to consistently seek to embody and improve 11 different areas of their character. This type of […]
The marketing for a product starts as soon as the idea is conceived and it never ends. It touches every aspect of bringing the product to life and helping it flourish. Too often I think marketing is distilled down to running a few digital ads, but that’s just a sliver of marketing’s full potential. So […]
On a recent episode of Survivor, a contestant had a panic attack in the middle of the night. One of their competitors woke up with them, listened to them, and sat with them. It was a beautiful moment that they later recounted: Sometimes you just need someone to sit with you during a difficult time. […]
Over the weekend and late last week I spent dozens of hours writing about Vantage and responding to questions about the game. This sort of two-way communication between Stonemaier Games and people who play our games is built into the DNA of who we are: We’re here to serve you, not to sell to you […]
Yesterday I announced a new game, Vantage, despite the game only being in the late stages of blind playtesting–it’s on track for a mid-2025 release. So why start talking about it now, and why are we already selling metal coins for the game? I’ve spent the last 7 years creating this massive open-world game, and […]
Today the news broke that the Dutch company Goliath has acquired one of the bigger tabletop game companies, Lucky Duck Games. It may seem acquisitions like this come out of the blue, but in reality they’re extended processes that take months or even years with significant resources poured into legal, accounting, and operations. There are […]
I feel like generative AI is everywhere these days. When I create a video on StreamYard, it asks me if I want its AI to create a thumbnail image. When I compose a newsletter on Mailchimp, it prompts me with an option to write the message with AI. And so on. Frankly, I’m not interested. […]
My favorite way to market our products is to facilitate and encourage them to get to the table more often. Your table, my table, the tables of reviewers, ambassadors, etc–any table will do. The more our products get to the table, the more they’re exposed to people, and hopefully the more fun people can have with […]
I love checklists. Better yet, I need checklists; without them I would forget some of the steps we take to bring a product to market. I have a detailed, ever-evolving checklist I use for every Stonemaier product. Whenever I mention this checklist in an article, a few people ask me to share it, but I’ve avoided doing […]
